New-in: Cool hoodie in pantone colours
Our designers have taken a trip through the archives, where they discovered lots of flashy styles from the 90s. The result is the new HmlCool Hoodie, which comes in five original Pantone colours.Learn more
An update of classic heritage styles. With an urban feel and a whole lot of edge. Deep dive into the new Athletic Heritage sneaker collection and fall madly in love with Diamant, Victory and Super Trimm. They're the perfect mix of heritage and sport!Explore
HUMMEL SPORT AND FASHION WEAR - SINCE 1923
Established in 1923, hummel® has a long history of creating sportswear, an expertise that easily shows in today’s fashion collections with sporty silhouettes and an overall active look. Both defining and defined by the Danish design tradition, hummel® works with clean lines, but also with mad love for the edgy look and strong colour combinations; a unique mix of retro and current trends resulting in a cool and urban street style with a sporty twist.
HUMMEL SPORTSWEAR FOR MEN, WOMEN, BOYS AND GIRLS
Several times a year, a new collection is launched with new exciting styles which means you can easily mix and match styles from the different hummel® collections: sport, lifestyle, fashion and footwear. You can view and buy most of these items online here atr hummel.co.uk. Whether it’s for leisurewear or workout, this brilliant range of hummel® branded sportswear for men and women has something for everyone. We’ve got everything your sporty heart desires, from training tops and jerseys, t-shirts, base layers for skiing or hiking, stylish fashion items with inspiration from the latest trends and If you can’t find your hummel® product in our online shop, then check out one of our retailers.
HUMMEL SHOES AND TRAINERS
Since 2006, we have also been engaged in fashion trainers, thrilling sneaker freaks all over the world, and today, hummel® shoes stand as a strong alternative to the convention with a passion for fun and catchy designs and vibrant colours. The collections also reflect our significant sports heritage drawing on classic sports styles from the brand’s own archives and on the last decades’ street fashion resulting in a distinct and trendy retro look.
OUR KARMA PHILOSOPHY - CHANGE THE WORLD THROUGH SPORT
Throughout the years, we have also initiated and supported several projects focusing on changing the world through sport by sponsorships in poor and war-torn countries; always with the hope to build bridges and help pave the way for a better tomorrow. For us, sport is more than a physical activity. It is a universal language with the strength to eliminate differences in politics, culture, religion and beliefs. We trust that we can make a real change in the world by using sport to create borderless understanding, respect and unity. From Afghanistan to Sierra Leone, we support projects that help people live out their passion for sport. In a connected world, we believe this will act as a boomerang of positive change for all of us.