Go Retro Red!
Kids Fashion Spring/Summer 2018
Red has always been a colour that exudes lots of attitude, and it’s back in fashion! A touch of red adds a breath of fresh air into boys’ styles, and this season we’ve got a range of classic blue/white designs with bits of red details that come together to create a cool retro look.
The current trend is to incorporate strong primary colours - like flashy red - into more classic colour tones to add some edge to the designs. This injects a touch of playfulness into wardrobes for active boys who love to go exploring in the day nursery or hang out with their friends in the schoolyard.
BUT WHY RED?
Because red is energetic and full of power, and because the colour red has historically been closely associated with sports. It fits perfectly with hummel’s strong roots in the world of sports.
It’s also a retro-cool colour that really catches the eye!
NEW PRODUCTS FOR GIRLS: ORIENTAL FLOWERS
Do you also have a girl who deserves some spoiling? Then don’t miss our new, oriental floral prints that add a Scandinavian twist to exotic Japanese patterns.
We’ve sprinkled these lovely oriental flowers on a number of styles for girls aged 0-12.